The Intel “bunny suit” hit the scene in 1973. Who knew that what started as a lab cleanliness measure, would became an iconic symbol for the company. For Intel’s 50th anniversary celebration, PGF reimagined the classic jumpsuit in four unique styles. Sleek, comfortable, and functional—PGF’s updated bunny suits were brought to life by a flash mob on Intel’s campus. Because let’s face it, these jumpsuits were made for dancing.

CREDITS

• Agency Clarity Creative
• Design + Build Portland Garment Factory